The Pinch A Penny Pool, Patio, and Spa franchise is aimed at a niche-market, rather than mass-market, customer. And yet, our swimming pool service and retail model still thrives in what Franchise Chatter calls the “retail apocalypse” brought on by online retailers. In a recent article, Franchise Chatter talked with Pinch A Penny’s Chief Development Officer, Michael Arrowsmith, about how Pinch A Penny stays in the game and continues to be such a compelling franchise opportunity.
For over 40 years, Pinch A Penny’s pool maintenance franchise has experienced success and positive growth. In 2018, it signed 30 franchise agreements, opened 10 new locations, and expanded into two new markets. We also completed another successful year of same-store sales growth in our existing locations. We have been ranked in the 2019 Entrepreneur Franchise 500, Franchise Times’ Top 200, and Franchise Business Review’s 2018 Franchisee Satisfaction.
So how does Pinch A Penny maintain its positive growth while the retail market has drastically changed? Arrowsmith chalks it up to the power of expertise.
“Customers come to us because they’re looking to consult fully trained experts in water chemistry and swimming pool care. We focus on being the best experts in our field.”
Arrowsmith points out another competitive advantage for Pinch A Penny.
“Each of our stores is locally owned and operated, which is powerful for a brand like ours. We believe a local owner running their business is much better for customer service. Our owners are actual neighbors of our customers, and very visible and active within their local communities.”
On top of that, when customers come to a Pinch A Penny store, they’re gaining access to one of the most complete lines of best-in-class pool chemicals, maintenance equipment, parts and accessories available anywhere, as well as a vast inventory of games, toys, floats, grills, and more.
Product knowledge. Expert advice. A local feel. And one-stop shopping to help customers make their backyards the best in town. It’s what makes Pinch A Penny a great store to visit, and one of the best franchises to own.
If you’re ready to use your skills to be the best, learn more about the Pinch A Penny franchise opportunity by completing our form below.